Google rolls out Nexus 7 tablet

Google Inc., the world’s most popular search engine, has tuned up to give a shock to low-priced Amazon’s Kindle Fire and frustrate Apple’s plan to launch a low-priced 7-inch tablet. The company has unveiled Nexus 7 tablet during its I/O developers conference to be concluded tomorrow, 29^th June, 2012, in San Francisco.

The hottest tablet, run on latest Android version Jelly Bean, is said to bear a jaw widening price of $199, which is itself a special most sought after and that what tablet makers are trying to give out in their devices in the $66.4 billion global tablet market. Kindle got rousing success because of its price of $199.

Apple, which enjoys more than 60 per cent of global tablet market share, was desperate recently to cut price and size of its iPad. Reports have it that the market leader would come up with 7-inch tablet in October with price much below the standard starting from $499 of new version of iPad to support its market share threatened by price competitive Kindle Fire.

Logically, now Apple has to face credible competition from Nexus 7 and not just Kindle Fire and others. Microsoft’s latest rollout, Windows-based Surface tablet, is another pet peeve of course.

Nexus 7 will initially be available in the U.S., Canada, the UK, and Australia. The tablet is said to be super-thin, light, and portable with Nvidia Corp’s Tegra 3 processor designed for video gaming and movie watching. Manufactured in collaboration with Taiwan’s Asustek Computer Inc., the tablet has an improved voice-based search feature. Other features are yet to be trotted out.

A valid question can pop up in mind that will Nexus 7 be anything different from the devices of Samsung, HTC, Amazon, Motorola, and others run on Google’s operating system. Recently, Google bought phone manufacturer Motorola Mobility Holdings Inc. for $12.5 billion.

Lance Whitney of cnet thought the new gizmo would allow Google to connect smack with users instead of relying on copartner.

“The company could roll out updates directly to users without having to go through its Android partners, a step that often delays available updates,” he sounded a bit logical in his recent blog post.

It is worthwhile to note that in spite of being integral part of many tablets, Google’s software could not outshine Apple’s iOS in tablet market. However, present is not likely to remain as it is. Gartner has indicated of falling share of iPads and rising share of Android-based tablets in near future.

Mountain View, California Google racked up $10.65 billion in revenue for the quarter ended March 31^st, 2012, indicating 24 per cent upswing from $8.58 billion in first quarter of 2011.