Google rolls out Nexus 7 tablet

Google Inc., the world’s most popular search engine, has tuned up to give a shock to low-priced Amazon’s Kindle Fire and frustrate Apple’s plan to launch a low-priced 7-inch tablet. The company has unveiled Nexus 7 tablet during its I/O developers conference to be concluded tomorrow, 29^th June, 2012, in San Francisco.

The hottest tablet, run on latest Android version Jelly Bean, is said to bear a jaw widening price of $199, which is itself a special most sought after and that what tablet makers are trying to give out in their devices in the $66.4 billion global tablet market. Kindle got rousing success because of its price of $199.

Apple, which enjoys more than 60 per cent of global tablet market share, was desperate recently to cut price and size of its iPad. Reports have it that the market leader would come up with 7-inch tablet in October with price much below the standard starting from $499 of new version of iPad to support its market share threatened by price competitive Kindle Fire.

Logically, now Apple has to face credible competition from Nexus 7 and not just Kindle Fire and others. Microsoft’s latest rollout, Windows-based Surface tablet, is another pet peeve of course.

Nexus 7 will initially be available in the U.S., Canada, the UK, and Australia. The tablet is said to be super-thin, light, and portable with Nvidia Corp’s Tegra 3 processor designed for video gaming and movie watching. Manufactured in collaboration with Taiwan’s Asustek Computer Inc., the tablet has an improved voice-based search feature. Other features are yet to be trotted out.

A valid question can pop up in mind that will Nexus 7 be anything different from the devices of Samsung, HTC, Amazon, Motorola, and others run on Google’s operating system. Recently, Google bought phone manufacturer Motorola Mobility Holdings Inc. for $12.5 billion.

Lance Whitney of cnet thought the new gizmo would allow Google to connect smack with users instead of relying on copartner.

“The company could roll out updates directly to users without having to go through its Android partners, a step that often delays available updates,” he sounded a bit logical in his recent blog post.

It is worthwhile to note that in spite of being integral part of many tablets, Google’s software could not outshine Apple’s iOS in tablet market. However, present is not likely to remain as it is. Gartner has indicated of falling share of iPads and rising share of Android-based tablets in near future.

Mountain View, California Google racked up $10.65 billion in revenue for the quarter ended March 31^st, 2012, indicating 24 per cent upswing from $8.58 billion in first quarter of 2011.

Apple unveils iTunes store for 32 markets

Apple unveiled legal ways for consumers of mainly Asian countries to have access to its iTunes store that provide over 650,000 apps to consumers in 155 countries. The store has been launched in 32 more countries mainly in Africa, Europe, and Asia Pacific, according to a press communiqué.

“The iTunes store is the best way for iPhone, iPad, iPod, Mac and PC users to legally discover, purchase and download music online,” it said adding, “all music on the iTunes store comes in iTunes Plus, Apple’s DRM-free format with high-quality 256 kbps AAC encoding for audio virtually indistinguishable from the original recordings”.

Asian and African users can enjoy music from local artists and also rent or download high resolution movies of 20^th Century Fox, Paramount Pictures, Sony Pictures Home Entertainment, The Walt Disney Studios, and Warner Bros.

Now, music enthusiasts in Brunei, Cambodia, Laos, Macau, Malaysia, Philippines, Thailand, Sri Lanka, Vietnam, Hong Kong, Singapore, Taiwan, etc. can browse through iconic renditions of ADELE, The Beatles, Jason Mraz, Lang Lang, Yo Yo Ma, and Yuja Wang, noted the communiqué. All in all, users can sift through more than 20 million songs in iTunes store.

iCloud lessens load on storage capacity of devices, which can retrieve music and movies under recently introduced service of iTunes Match from personal library in iCloud, which is accessible from all iOS devices. iTunes Match service is ready for use in all markets where iTunes store is available.

Apple store is not just about music and movies, but iusers can also access paid or free of cost apps from there.

“Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad,” said the communiqué.

Since its rollout in 2008, the store made five billion dollar earning possible for the developers, according to the Cnet. So far, 30 billion apps have been downloaded from iTunes. Global app downloads are expected to reach 36 billion this year, according to the ABI Research.

Sony offers on way to reviving lost glory

What may have made the Japanese electronics maker Sony think that it would be able to control its losing market share by expanding into tablet and smartphone markets? In view of the cut-throat competition particularly in tablet market, the desire that Sony offers can turn out to be great success seems preposterous.

Take web traffic as a typical gauge to measure the popularity graph of a tablet and you’d come to believe that all in all there are not more than 10 tablets actually vying for web traffic impressions. Of them, Sony Tablet happens to be standing at the last rank.

According to Chitika, online ad network and data analytics firm, iPad accounted for 91 per cent of millions of web traffic impressions sampled by the ad network during June 4 to June 10. Unbelievingly, Samsung’s Galaxy Tablet was found to hold only 1.7 per cent of web traffic on tablet, followed by Acer Iconia, Toshiba Thrive, Asus Transformer Pad, Barnes & Noble Nook, Motorola Xoom, Amazon Kindle Fire, Black Berry PlayBook, HP Touchpad, and Sony Tablet.

In a way, web traffic impressions bear testimony to popularity of a tablet and vice versa. One can realize the status of Sony offers in tablet market under the light of the survey result or how many users have jumped into market to buy Sony.

In spite of that, the findings cannot be taken as true representation of usage of a specific device. Samsung Galaxy Tablet outpaced the market leader iPad in terms of shipments in last quarter. How come an emerging second stands far behind the topper?

Sony products can become savior of the company’s lost profit if proper market tactics are adopted and the company tries to address the issues regarding prices. A traditional sales promotion like a Sony discount can work wonders to jack up sales.

Tablet market is expanding very fast. The competition is of price. For example, Apple is said to introduce 7” tablet below $300 this year and that will strengthen the hegemony of Cupertino, Calif. Apple.

Total 107.4 million tablets are expected to be shipped this year, said International Data Corp. (IDC). iPad will enjoy 62.5 per cent share in global shipments, up from 58.2 per cent last year, it forecast.

By next year, this figure will increase to 142.8 million and 222.1 million in 2016, said Framingham, Massachusetts-based market researcher.

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Best Sony deals in shape of NEX-F3 compact digital camera

When it comes to compact digital cameras, a lot of brands pop up on the scene to choose from. Among the distinguishable names are Canon, Kodak, Panasonic, Fujifilm, Samsung, etc. However, when one wants to crave for small cameras that have perfect technologies and capture snaps with surprising originality, you can count brands on fingertips.

Sony is a reputable brand of electronics and digital cameras worldwide and has been recognized for giving out best Sony deals in a wide range of technology solutions including compact system cameras.

A latest rollout from the Japanese electronics maker is the compact system camera with additional features. NEX-F3 is one of the tiniest cameras with interchangeable lenses. It can be called one of best Sony offers because it is a chic modified version of old models.

The F3 possesses several features that make it distinct from not only brands of Sony’s competitors but also other Sony products including its predecessor C3.  Some of the prominent differentiations include it weighs just 31 gram and is 1cm longer. It is easier to hold with 3-inch screen.  A flash is embedded in F3, which can be moved upward to bounce off ceilings to emit natural light effects.

One of the attractions of F3 that persuades a seeker of quality picture to buy Sony is its sensor that is most sensitive to light. The modern equipment can shoot high definition video. Professional photographer can also manually adjust aperture, shutter speed, and other settings.

Although the SD card slot has been moved from the battery section to the base of camera, one may find in it hassle to insert and pull card when F3 is on tripod. Start-up time of nearly two seconds can turn one of eye-catching Sony deals a tad vexing during nature photography when for example an exotic bird perches on a branch for a millisecond. A Sony discount will be welcoming for a price starting from $699 of NEX-F3 with 18-55 mm lens.




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Sony discount need of the time to cure ailing financial position

Beyond a tad doubt, it is an established fact that price of a product happens to be the biggest attraction for the consumers. Especially, when competition gets stiffest, companies parlay their price competitiveness to retain customers or keep them from hooking with the rivals.

A Sony discount may prove attractive for a customer overwhelmed with, for instance, more than one choice of smartphones at the time of buying. And, since Japanese electronics maker is nowadays reeling from serious financial crisis, it needs to promote a flurry of Sony deals to claw back its market share.

Price competitiveness is the second major cause after technical attributes that determine the buying decision of a customer. If one goes for buying a smartphone, s/he can choose from a score of choices and Sony offers are just seen somewhere on the back in relation to the market leaders such as Apple and Samsung.

So, why should one bother to buy Sony when there are established brands running on iOS and ice-cream sandwich? Unquestionably, no one is going to compromise on functionalities of his/her newfound gadget. Therefore, that a product should be smart on that is out of question.

The area where Sony holds an opportunity to win back customers is price. A Sony discount can make up for strong yen that is rendering Sony products uncompetitive in the international markets.

Now, how the company can be able to bring down prices of its products? By earmarking sales promotion budget and budget for the incentives to wholesalers and retailers (offline and online), the company can boost up its sales volume.




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Can Sony products challenge Apple, Samsung?

Sony products were once popular household names. Television was the flagship brand of the company. Though it is too today, yet things are not going as smooth as they were in the past. Top and bottom lines of the company are being affected adversely by the strong value of Yen and devastating floods in Thailand, which is the leading electronics manufacturing center.

Isn’t it interesting that local currency depreciation is beneficial for the organizations relying on overseas business while it is damaging to the interest of importers.

Sony has other problems too than weighty yen leaving price of its products uncompetitive in the international markets. It would be an exaggeration that people don’t want to buy Sony. However, it is also a fact that consumers are giving up Walkman’s sensation on new and modern devices of Apple and Samsung. Sony products include digital cameras, personal computers, PlayStation game consoles, and movies.

The Japanese electronics maker has been losing money for last four years and for last eight years in the core business of TV because of stiff competition from South Koran Samsung and Asian rivals, according to Bloomberg Businessweek.

Its share value also plunged below 1,000 yen on Monday this week on the Tokyo Stock Exchange. Sony also registered annual loss of 457 billion yen ($5.7 billion) for the year through March 2012, making it think of slashing six per cent of global workforce.

Now, it is aiming high at 30 billion yen ($375 million) profit for its fiscal year ending March 2013 on expanding markets of smartphones and tablets especially in India and other emerging economies.

The company is pinning hope on new markets as it has mentioned to promote Sony offers. Penetration into tablet and smartphone markets may help the once global electronics giant to come to the money-making track. China has emerged as the revenue spinner for Apple while Samsung racks up scores in North America.

Advisably, Sony deals can attract the customers as they bring in relief from high prices. Bulk sale can atone for price cuts.  After all, a Sony discount does not likely lose its charm.




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What a joy to buy Sony!

Sony Mobile Communications, a subsidiary of Tokyo-based Sony Corporation, provides customers with the best services and content through its Xperia smartphone portfolio. This claim made by the company is seen evidently when people express joy to buy Sony in big numbers on the heels of new launch.

The latest Xperia GX and Xperia SX are said to be launched specifically for Japanese market this summer, launching on Ice Cream Sandwich (ICS)—Android 4.0. Earlier, the experiment of ICS on Xperia Play has soured due to conflict during the playing of game.

Customers are expected to be tempted to buy Sony because of especially three new media applications in the new versions of Xperia including walkman, album, and movies.

A high quality VPT surround sound, clear bass, clear stereo and manual equalizer add to the enjoyment of playing, searching and recommending music.

With 8MP or 13MP camera, high resolution images and videos can be captured. On new models, storage, retrieval, play, and sharing on online networking sites will be a new experience. Fast browsing of movies and searching of information on intelligent database are also newfound functions.

The prices of new Xperia family members are expected to be attractive. Smartphone market is dominated by Apple and Samsung and only good price with quality features can exert a pull on the mobile fans.

Sony deals can prove effective in attracting customers since they carry special cut on original prices. Online channels are rich sources of discounts and Sony offers.

It is beyond a question if Xperia’s latest breeds would hold price-cuts. A Sony discount may be available on the existing model of e.g. Xperia P and Xperia U. But, discounts are rarely attached to up-to-the-minute Sony products.




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