Cannibalization does not sound strange in the fast evolving global consumer market and companies desiring for retaining market share often go for back to back launches that have little differences whatsoever.
When HP Envy was introduced in the market, it was expected that it would turn up a flagship brand in the notebook category of Hewlett Packard (HP), the world’s largest technology company.
The expectation was fulfilled to a great extent. However, technical geeks—read: fashionistas for their unremitting penchant of newness—could not figure out the consecutive launches of HP Envy 14 and HP Envy 14 Spectre.
Notably, former was released in the final days of last year and Spectre surfaced just this month to haunt not only its arch competitors such as Apple MacBook Pro 13-inch, but also its immediate forerunner.
If Spectre is different, it is only because of noticeably usage of glasses in it, a fact that the company’s official is using as a pitch to users who want technology cocooned in elegance.
“Sleek, midnight black glass on the outside and stark contrast silver glass on the inside make Spectre extraordinary, defying conventional notebook design,” said Eric Keshin, senior vice president, Strategy and Marketing, Personal Systems Group, HP.
Wireless audio that is connected to up to four external devices creates an impression of live music show. Engineering masterpiece is backlit keyboard that individually holds LED that lights up and dims down according to the distance of user. The battery life is nine-hour. Having Intel Core Processor, built-in TrueVision webcam, and 256 GB storage, the 20-mm thin machine weighs only four pounds.
HP Envy 14 has 14.5-inch display size, 13-hour battery life, and 640 GB hard drive size, holds 4 GB memory, runs at 2.53 gigahertz (processor) and 7,200 (hard drive) speeds, embraces backlit keyboard and built-in webcam, and carries appropriate dimension.
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